Ciresa: “The Exhibition has a long-term impact on our business”

Cremona Mondomusica is a not-to-be-missed appointment for our business, since it gives us the possibility to be part of an international showcase attracting both music lovers, but above all, professionals of the instrument making sector from all over the world.
The company E.Ciresa has been exhibiting in Cremona since the beginning of the Exhibition, when it used to take place in the city center. Later on, with the expansion of the Show, we have never missed a single edition and we also expanded our exhibit space. In particular, we completely supported the development of Cremona Mondomusica and the opening of a section for pianos and keyboard instruments and one for guitars.
Our annual work, both in the company and online, can’t be compared to the three exhibition days, however the Exhibition always has a long-term impact on our business.
The company was founded in 1952 by Enrico Ciresa, who started to manufacture harmoniums and piano keyboards after a quite long experience at Schulze Pollmann. The instrument production increased significantly until 1975. Then, due to the introduction of electric and electronic keyboards, it started to collapse. It was right then that Enrico Ciresa had the intuition of starting to manufacture church organs and sound boards for all the Italian piano manufacturing companies of the time. Next to piano sound boards, he then started to manufacture also harpsichord, spinets, fortepianos and harps sound boards.
In the 90s, after the demise of the owner, the daughters Piera and Donata, with Fabio Ognibeni as manager, needed to change the company’s direction. They expanded the production of piano sound boards both in Europe and in the world but stopped the production of sound boards for harmoniums and church organs. Then, they started the production of sound boards for the violin-making sector with careful selections, accurate cuts and natural aging of the famous resonance firs of Fiemme Valley, Stradivari’s tonewood.